A Conversation with Jackie Ortiz: Holding Space & Creating Community

A Conversation with Jackie Ortiz: Holding Space & Creating Community

This is the 11th post in the “A Conversation With” series, where I interview talented folks about their areas of marketing expertise. You can read past entries in the series here.

This month, I interviewed Jackie Ortiz, a social media professional who currently does community at Doist and runs her own business, Sarap Tees. We discussed community management, lessons learned from the nonprofit and for-profit sectors, and how marketers can play a role in the pursuit of equity at their companies. I hope you enjoy her insights!

Read More

Brands! Let’s Work Beyond Black Squares

Brands! Let’s Work Beyond Black Squares

A lot of people have been asking and wondering: after the black square, what comes next? We’ve seen posts on Instagram reading, “This is not a moment, it’s a movement” and yes, great Hamilton reference, but how do we ensure that holds true? We need to hold brands and businesses to high standards right now. Lots of organizations issued statements and made promises throughout the month of June. How do we hold them accountable?

Read More